A business in this scheme without a steady flow of warm leads, is a business that will be out of function very soon. If you are in this scheme and would like to have a lot of success, then you need to have a good supply of leads, because this is what will build your client base and therefore grow your income.
Without leads it’s impossible to make your business successful, and in case you realize your business is facing a shortage of leads, or maybe the leads you are getting are not converting as well as expected, then it’s time to change this situation, and you will discover how thanks to this article.
Use LinkedIn – Your Best Friend:
This social network focused on businessmen is a goldmine for you. If you are not currently exploiting it, then you are missing out a lot, because this can be a great source of leads for you, but you need to know how to work with this social network in order to get an avalanche of profitable and high-value leads.
Everything you need to do is to join LinkedIn groups. Just like Facebook, this social network also comes with this incredible feature, because here you are not going to just share some nice pics, because in these groups you can find a lot of people who can become your clients.
In fact, it’s calculated that people in LinkedIn spend around 6 hours per week of their time in the network. So you should go online and find many niche-related groups in this social network.
But how to post? All you need to do is to post INFORMATIONAL content, something that’s actually helpful for your audience rather than just plain propaganda. Don’t be silly, because doing spam won’t get you that far, none on LinkedIn likes that.
Build Your Expertise Online:
Serious business owners want to work with people who actually know what they are doing, that’s why it’s important for you to show your expertise online. We recommend you to set up your own website, and have a blog there, where you can share useful blog posts which are loaded with ton of useful info, so people can see you are the real expert in your niche/industry.
This is something that most people miss out, you need to become a specialist on something. You need to show everyone that you are a professional specialist in your area. This will build trust and therefore make it a lot easier for you to close deals, and of course, to generate more leads. Because people will be more eager to contact you.
You do not only have to post in your website. You can also open your own YouTube channel and also join other sites like Slideshare and publish good content in those platforms. Also, don’t forget to syndicate your content to social networks like LinkedIn, Twitter and even targeted Facebook groups, these are pure gold when worked the right way.