Five traits of the entrepreneur
At Ascent PR, we share the same mindset as an entrepreneurial business because we are one. Our guiding principles are probably the same as yours...
Unswerving confidence: We have a wholehearted belief that we
will reach our goals. Our first priority is winning the early
confidence of our clients before moving onto a long term relationship.
Competitive: We love to challenge convention and achieve the impossible. Our clients become more competitive as a consequence.
Highly motivated: Our team are highly driven and passionate
about their clients and the work we do. We expect our clients to share
the same sentiment.
Creative: You don't have to tell us what to do. We'll come to you proactively with new and fresh ideas the whole time.
Thrives on change: Expect the unexpected. We are flexible, adaptable and agile.
Some famous names who bring true meaning to the word 'entrepreneur'...
"All publicity is good publicity, or so the saying goes. I don't believe it's necessarily always true, but in many cases, you can make PR work for you and for your business. As Amanda Barry writes, PR is “the process of managing how, when and in what way you communicate”, which, of course, ultimately influences “the behaviour, attitude and perceptions of those important to you” – the very key to success!" Sir Richard Branson
"PR is the cheapest marketing tool available." Stelios Haji-Ioannou
"We took every opportunity to talk about lastminute.com. We went to every single conference, the launch of every new magazine and tried to talk to every possible journalist. We were evangelical about what we were doing but it was absolutely essential because we got literally hundreds of thousands of pounds worth of publicity by just talking about our products and ourselves." Martha Lane Fox
"If I was down to my last dollar, I would spend it on PR" Bill Gates, Microsoft
