What we do
It’s a bold claim, but we are really excellent at what we do. Our job is to make your story a compelling one. We have the expertise and the tools to help make sure your business message resonates with its target audience, be they consumers, businesses, customers or prospects. We avoid specialising in any one industry. But we do specialise in winning coverage for businesses that do not currently have high profiles.
What it costs
With a reasonable daily rate, a typical relationship could be anything from three to six days per month depending on a wide range of factors. We would be happy to provide budget estimates after an initial meeting and discussion.
Our services include:
Messaging: How to ensure that everyone and everything is on message (and make this compelling to your target audience).
Media Relations: News releases, product reviews, case studies, articles, features, and photo stories that are individually merchandised to generate relevant, quality press coverage.
Media Outreach: Media interviews that lead to lasting relationships, creative PR campaigns, press events and research projects.
Product Launches: Building on relationships, putting punch into the message and developing credibility for your brand.
Media Training: Preparing your key spokespeople to be thought-leaders and effective, charismatic commentators.
Positioning: Thought leadership programmes, issues-based PR to stimulate debate, business profiling and speaker programmes.
Online PR: Getting noticed on the web and improving your site visibility through newswires, blogging, podcasts, social networking, forums and search engine optimisation.
Copywriting: Professional and creative writing for newsletters, websites, brochures, marketing literature and sales collateral.
